Bitpanda, a leading European crypto platform, is expanding beyond digital assets by launching stock and ETF trading directly within its app.
Quick Summary – TLDR:
- Bitpanda will offer trading for over 10,000 stocks and ETFs from January 29.
- Investors can trade real stocks and ETFs, not tokenized versions, alongside crypto and precious metals in one app.
- Flat one euro fee per transaction with no custody or withdrawal charges, and automatic tax remittance for Austria and Germany.
- Move marks a major step toward a universal exchange model as crypto platforms race to add traditional assets.
What Happened?
Bitpanda, founded in Vienna and backed by Peter Thiel, announced it will allow users to trade traditional stocks and ETFs in addition to its wide range of digital assets. The rollout starts January 29 and will integrate more than 10,000 equities and ETFs into the existing app, giving users a way to manage all their investments in one regulated place. The expansion is part of a broader trend as crypto exchanges work to become “super apps” by blending digital and traditional finance.
The pivot from “crypto exchange” to “everything app” is accelerating.
— Ous (@DangaWrites) January 21, 2026
Bitpanda, the EU-regulated crypto platform with 7M+ users, said it will add stock and ETF trading to its regulated app on Jan. 29, integrating more than 10,000 equities alongside crypto and metals.
The Peter…
Bitpanda Breaks Down Barriers to Investing
Bitpanda’s latest move means users can access 8,000 stocks and 2,500 ETFs, both as full and fractional shares, opening up investment opportunities even for those with smaller budgets. This is designed to make investing more accessible across Europe.
- Users can now manage crypto, stocks, ETFs, and precious metals within a single regulated platform.
- The flat one euro transaction fee keeps costs transparent and predictable.
- No custody fees, no payment for order flow, and free deposits and withdrawals lower the barriers for everyday investors.
For users in Austria and Germany, Bitpanda will automatically handle tax remittance at launch, simplifying compliance for retail investors. The platform also supports advanced order types like limit orders and provides savings plans for stocks and ETFs at no extra charge.
Bitpanda chairman and co-founder Eric Demuth said:
Part of the Universal Exchange Trend
Bitpanda’s expansion is not happening in isolation. Across the industry, other major crypto exchanges like Kraken, Bitget, and Coinbase are racing to add traditional financial products to their platforms, competing to become one-stop shops for all things investing.
- Kraken’s xStocks product has already seen more than five billion dollars in tokenized equity trading.
- Bitget, in partnership with Ondo Finance, has nearly hit one billion dollars in tokenized securities trading volume.
- Coinbase has announced plans for stock trading, with the rollout depending on regulatory approvals.
Unlike many rivals, Bitpanda’s new offering consists of traditional, fully regulated securities, not tokenized versions. This ensures investors are trading real stocks and ETFs, giving them the security and oversight of established financial regulations.
Big Ambitions and Public Offering on the Horizon
This new product launch is part of a broader push for Bitpanda as it prepares for a possible initial public offering (IPO) in Frankfurt, targeting a valuation between four and five billion euros. Major banks including Goldman Sachs, Citigroup, and Deutsche Bank are already lined up as arrangers for the IPO, which could make Bitpanda one of the first major European crypto platforms to go public.
The launch is backed by a high-profile marketing campaign across Europe, featuring actor Christoph Waltz as the brand ambassador. The campaign includes digital content, a Twitch streamer challenge, and educational resources aimed at lowering barriers to entry and making investing more accessible.
SQ Magazine’s Takeaway
I think this is a smart and necessary move for Bitpanda. The ability to trade stocks, ETFs, crypto, and precious metals in one app is exactly what modern investors want. It saves time, reduces complexity, and brings a level of convenience that traditional banks and old-school brokers just do not offer. The flat fee is a breath of fresh air in an industry full of hidden charges. I also like how Bitpanda is focusing on regulated, real assets rather than jumping on the tokenization bandwagon just for hype. With big names like Kraken and Coinbase racing toward the same “super app” goal, Bitpanda is clearly playing to win. If they pull off their IPO as planned, it could set a new standard for what an investment platform can be.
