Pump.fun is shaking up its creator fee structure with a new sharing system as token launches on the platform hit their highest daily total in months.
Quick Summary – TLDR:
- Pump.fun has introduced a Creator Fee Sharing system allowing creators to split revenue across multiple wallets.
- The change follows criticism of Dynamic Fees V1, which misaligned incentives and reduced trader engagement.
- Token launches surged, with nearly 30,000 coins deployed in a single day, the most since September.
- $PUMP token spiked over 10 percent, though it still remains well below its 2025 peak.
What Happened?
After more than two months of silence, Pump.fun founder Alon Cohen returned to social media platform X with a big announcement. The Solana-based meme coin launchpad is rolling out a new Creator Fee Sharing system as part of a broader effort to restore balance between token creators and traders. These updates are the first of several changes planned for 2026 aimed at realigning incentives and boosting activity.
Creator fees need change.
— alon (@a1lon9) January 9, 2026
When Dynamic Fees V1 was introduced a few months ago, the goal was to help create more success cases in our ecosystem by giving top project founders and teams a strong incentive to launch their token on pump fun and drive it to success.
Only a week… https://t.co/yiu9DjsCqR pic.twitter.com/TZHTPAKnfw
Pump.fun Shifts Focus from Creators to Traders
Alon Cohen acknowledged that Dynamic Fees V1, introduced under Project Ascend in September, brought in new creators and encouraged onchain activity. But it failed to boost meaningful trading behavior, which Cohen described as “the lifeblood of the platform.”
The previous model used tiered fees based on token market cap, allowing lower creator fees as coins gained traction. While this encouraged more launches, it unintentionally made it easier for low-risk meme coins to dominate, pushing out more innovative or high-risk opportunities that tend to excite traders.
“The system skewed incentives toward low-risk coin creation instead of high-risk trading,” Cohen said. He admitted that the model became unsustainable and that future changes would adopt a market-driven approach, giving traders more influence over whether a token’s narrative deserves creator fees.
New Creator Fee Sharing System
The latest upgrade includes several tools aimed at improving trust, flexibility, and collaboration among teams launching tokens:
- Creators can now share fees across up to 10 wallets.
- Ownership of coins can be transferred post-launch.
- Admins can revoke update authority.
- Fee percentages can be customized after deployment.
- Full control access available through web and mobile interfaces.
These features directly address earlier issues with transparency and post-launch limitations, which often led to stalled momentum on otherwise promising projects. With the ability to assign fees and shift control, Pump.fun hopes to encourage more collaborative token launches and long-term engagement.
$PUMP Token Reacts with Double-Digit Jump
News of the overhaul sparked renewed interest in the $PUMP token. Following Alon’s announcement, the token surged over 10 percent, adding fuel to speculation about a long-awaited airdrop hinted at last year.
Despite this brief rally, $PUMP is still down more than 73 percent from its all-time high in early September 2025. The platform’s team appears focused on long-term infrastructure improvements rather than short-term price action, with the upcoming updates designed to build sustainable traction heading into 2026.
SQ Magazine Takeaway
I think Pump.fun is finally listening to the right crowd. Traders, not just creators, are what keep platforms like this alive. Giving them more control over the ecosystem is smart and long overdue. The Creator Fee Sharing system is a big step in the right direction. It adds the kind of transparency and flexibility that was clearly missing before. If Pump.fun continues on this path, it could recapture the momentum it lost last year and bring genuine excitement back to Solana’s meme coin scene.