---
title: "SQ Magazine Brand Assets & Guidelines"
date: 2026-01-06
author: "Barry Elad"
---

# SQ Magazine Brand Assets & Guidelines

Welcome to the official SQ Magazine resource hub.

Whether you are a partner, journalist, or creator, these guidelines ensure our data-driven work is represented with clarity, accuracy, and integrity.

## Design Principles

- **Clarity Before Ornament:** Design exists to serve information. We prioritize readability, hierarchy, and structure so that complex technology, cybersecurity, and financial topics are easy to understand.
- **Precision and Consistency:** Our visual system reflects the same rigor as our reporting. Consistent use of typography, color, and layout reinforces accuracy, trust, and brand recognition across platforms.
- **Modern and Purpose-Driven:** SQ Magazine embraces a contemporary, minimal aesthetic. Every element has a function, supporting clarity, usability, and performance in fast-moving digital environments.

## Brand Name Usage

**SQ Magazine** is written as two separate words. “**SQ**” is always **fully capitalized**, and “**Magazine**” is capitalized with an **uppercase M**. Use this exact capitalization and spacing in all articles, press materials, and branded assets.

SQ Magazine

Correct



SQMagazine

Incorrect



Sq Magazine

Incorrect



sqmagazine

Incorrect





## Logos and Assets

The SQ Magazine logo is a core part of our visual identity and should be used consistently across all platforms. To preserve brand integrity, only the approved logo assets provided below should be used. These files are optimized for both digital and print applications. For custom formats, sizing, or special use cases, please [contact our team](https://sqmagazine.co.uk/contact/).

[Download Logos &amp; Icons](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-logo-zip.zip)





### SQ Magazine on Transparent Background

![SQ Magazine Logo Blue](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-logo-blue.png)

Download [SVG](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-logo-blue.svg) | [PNG](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-logo-blue.png)



### SQ Magazine Logo on Blue Background



![SQ Magazine Logo On Blue Background](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-logo-on-blue-background.png)

Download [SVG](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-logo-on-blue-background.svg) | [PNG](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-logo-on-blue-background.png)



### SQ Magazine Logo on Black Background



![SQ Magazine Logo on Black Background](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-logo-on-black-background.png)

Download [SVG](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-logo-on-black-background.svg) | [PNG](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-logo-on-black-background.png)



### SQ Magazine Emblem

The SQ Magazine emblem reflects our brand’s identity, standing for clarity, credibility, and trust.

![SQ Magazine Emblem on Blue Background](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-emblem-on-blue.png)

Download [SVG](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-emblem-on-blue.svg) | [PNG](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-emblem-on-blue.png)



![SQ Magazine Emblem on White Background](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-emblem-on-white.png)

Download [SVG](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-emblem-on-white.svg) | [PNG](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-emblem-on-white.png)





## Color Palette

Our palette pairs confident Tech Blue with energetic Sunny Yellow, delivering a high-contrast, modern, tech-driven look.

### Primary Color: Electric Blue

![SQ Magazine Primary Color](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-primary-color.png)

- **Hex:** #2563EB
- **Usage:** Buttons, primary branding elements, active states.



### Secondary Color: Yellow

![SQ Magazine Secondary Color](https://sqmagazine.co.uk/wp-content/uploads/2026/01/sq-magazine-secondary-color.png)

- **Hex:** #fcfc1c
- **Usage:** Highlights and secondary actions.





## Typography

We use a specific pairing of fonts to balance modern “tech” aesthetics with high readability.

### Headings: Roboto Serif

- **Style:** Modern Geometric Serif.
- **Usage:** Page titles and promotional text.
- **Weight:** Bold (700), Medium (500).

### Body Copy: Inter

- **Style:** Modern Humanist Sans-Serif.
- **Usage:** Articles, long-form text, UI elements.

**Weight:** Regular (400), Semi-Bold (600).

These guidelines ensure SQ Magazine is presented clearly and consistently across all platforms. For any special use cases or questions, our team is always [happy to assist](https://sqmagazine.co.uk/contact/).