With London 2012 only a matter of weeks away, Olympic fever is finally starting to catch on, with an announcement being made that thousands of people will be able to cheer on Team GB at Brighton beach.
Fans will be able to park themselves on the city’s seafront to see heroes such as Jessica Ennis emblazoned on a 100 square foot screen throughout London 2012, in what will be the largest free outdoor cinema on the south coast.
The screen will be located on Brighton’s lower promenade, next to the West Pier and opposite the Hilton Metropole hotel. A public area, which holds up to 3,500 people, will offer a prime view of the Games with all the atmosphere of a live crowd.
The screen will be in place from July 27 to August 12, and is set to broadcast action for twelve hours a day (10am – 10pm), with films, comedy and music events being showcased alongside Olympic competition.
Brighton aren’t alone in this idea though, with Eastbourne Borough Council also providing a big screen to broadcast the games in the town’s Princes Park from July 27.